Role of females in family buying decision-making : a study among females in Uttrakhand
Year of publication: |
2009
|
---|---|
Authors: | Juyal, Som Aditya ; Singh, M. P. |
Published in: |
Vision : the journal of business perspective. - Gurgaon, ISSN 0972-2629, ZDB-ID 2436323-6. - Vol. 13.2009, 4, p. 15-23
|
Subject: | Konsumentenverhalten | Consumer behaviour | Frauen | Women | Familie | Family | Indien | India |
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