Rural marketing : targeting the non-urban consumer
Sanal Kumar Velayudhan
| Year of publication: |
2002
|
|---|---|
| Authors: | Velayudhan, Sanal Kumar |
| Publisher: |
New Delhi : Response Books |
| Subject: | Ländlicher Raum | Rural area | Verbraucher | Consumers | Ländliche Wirtschaft | Rural economy | Marketing | Indien | India |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] |
| Extent: | 196 p ill 23 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. [191]-196) |
| ISBN: | 0-7619-9565-X ; 0-7619-9566-8 ; 81-7829-051-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001665968