SATISFACTION IS RELATIVE
Year of publication: |
1997
|
---|---|
Authors: | Varki, Sajeev ; Rust, Roland T. |
Published in: |
Marketing research : a magazine of management and applications. - Chicago, Ill : American Marketing Assoc, ISSN 1040-8460, ZDB-ID 10227647. - Vol. 9.1997, 2, p. 14-19
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Saved in:
Saved in favorites
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