Selektive Werbung
Year of publication: |
1982
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---|---|
Authors: | Mühlbacher, Hans |
Publisher: |
Linz : Trauner |
Subject: | Werbewirkung | Werbepsychologie | Soziologie | Psychologie |
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Mühlbacher, Hans, (1982)
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The advertised mind : ground-breaking insights into how our brains respond to advertising
Du Plessis, Erik, (2008)
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Cue management : using fitness cues to enhance advertising effectiveness
Vyncke, Patrick, (2011)
- More ...
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Kulhavy, Ernest, (1980)
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Stakeholder responsiveness and business performance
Mühlbacher, Hans, (2003)
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Mühlbacher, Hans,
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