Selling the "racial community" : Kraft durch Freude and consumption in the Third Reich
Year of publication: |
2007
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Authors: | Baranowski, Shelley |
Published in: |
Selling modernity : advertising in twentieth-century Germany. - Durham, NC [u.a.] : Duke Univ. Press, ISBN 0-8223-4047-X. - 2007, p. 127-150
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Subject: | Werbepsychologie | Psychology of advertising | Politische Kommunikation | Political communication | Werbewirkung | Advertising effects | Kulturgeschichte | Cultural history | Deutschland (bis 1945) | Germany (until 1945) |
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