Service quality, relational benefits, and customer loyalty in a non-Western context
Year of publication: |
2010
|
---|---|
Authors: | Yacout, Omneya Mokhtar |
Published in: |
SAM advanced management journal : amj. - Vinton, Va. : Soc., ISSN 0001-8643, ZDB-ID 7175-4. - Vol. 75.2010, 1, p. 4-16
|
Subject: | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Ärzte | Physicians | Ägypten | Egypt |
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