Shifting the focus from consumers to cultural intermediaries : an example from the emerging Chinese fine wine market
Year of publication: |
2017
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Authors: | Smith Maguire, Jennifer ; Zhang, Dunfu |
Published in: |
Research in consumer behavior. - Bingley : Emerald, ISSN 0885-2111, ZDB-ID 633945-1. - Vol. 18.2017, p. 3-27
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Subject: | Legitimität | Legitimacy | Wein | Wine | Vermittlungstätigkeit | Intermediation | Konsumentenverhalten | Consumer behaviour | Weinmarkt | Wine market | China |
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