Small town, big campaigns : the rise and growth of an international advertising industry in Amsterdam
Robert W. Röling
| Year of publication: |
2010
|
|---|---|
| Authors: | Röling, Robert W. |
| Published in: |
Regional studies. - Abingdon, Oxfordshire : Routledge, Taylor & Francis Group, ISSN 0034-3404, ZDB-ID 412842-4. - Vol. 44.2010, 7, p. 829-843
|
| Subject: | Amsterdam | Werbewirtschaft | Advertising industry | Globalisierung | Globalization |
| Extent: | Kt. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Zsfassungen in dt., franz., span. und chines. Sprache |
| Classification: | L20 - Firm Objectives, Organization, and Behavior. General ; N80 - Micro-Business History. General, International, or Comparative ; Z10 - Cultural Economics. General |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003993231