A framework for antecedents of trust in social commerce
Radwan Al-Dwairi, Emad Abu-Shanab, Mohammad Daradkeh
| Year of publication: |
2018
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|---|---|
| Authors: | Al-Dwairi, Radwan ; Abu-Shanab, Emad ; Daradkeh, Mohammad |
| Published in: |
International journal of enterprise network management. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1748-1252, ZDB-ID 2212020-8. - Vol. 9.2018, 3/4, p. 333-351
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| Subject: | social commerce | trust | Web 2.0 | social media | ability | after sale service | communication | word-of-mouth | Social Web | Social web | Vertrauen | Confidence | Virales Marketing | Viral marketing | Web 2.0-Technologien | Web 2.0 technologies | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011971324