Special issue: Personal selling and sales management in the marketing of financial services
guest ed.: Esmail Salehi Sangari ...
| Alternative title: | Personal selling and sales management in the marketing of financial services |
|---|---|
| Year of publication: |
2014
|
| Other Persons: | Sangari, Esmail Salehi (contributor) |
| Publisher: |
Basingstoke, Hampshire : Palgrave Macmillan |
| Subject: | Marketing | USA | United States | Finanzdienstleistung | Financial services | Verkauf | Selling |
| Extent: | S. 71-164 graph. Darst. |
|---|---|
| Series: | Journal of financial services marketing : JFSM. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 1363-0539, ZDB-ID 1443521-4. - Vol. 19.2014,2 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Enth. 5 Beitr. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010497784