Sponsorship, Covid-19 and mega sport events : the case of UEFA Euro 2020
Konstantinos Koronios and Lazaros Ntasis and Panos Dimitropoulos
| Year of publication: |
2024
|
|---|---|
| Authors: | Koronios, Konstantinos ; Ntasis, Lazaros ; Dimitropoulos, Panos |
| Published in: |
Sport, Business and Management : an international journal ; SBM. - Bingley : Emerald, ISSN 2042-6798, ZDB-ID 2589607-6. - Vol. 14.2024, 2, p. 211-235
|
| Subject: | Covid-19 | Spectators | Sport sponsorship | Sponsoring | Sponsorship | Coronavirus | Sportveranstaltung | Sport event | Sportmarketing | Sports marketing | Fußball | Football | Sport | Sports | Wirkungsanalyse | Impact assessment |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/SBM-05-2023-0059 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014524820