Sports marketing in Western Europe
Year of publication: |
2014
|
---|---|
Authors: | Nufer, Gerd ; Bühler, André W. |
Published in: |
International sports marketing : principles and perspectives. - Berlin : Erich Schmidt Verlag, ISBN 3-503-14141-3. - 2014, p. 111-135
|
Subject: | Profisport | Professional sports | Sportmarketing | Sports marketing | Westeuropa | Western Europe |
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