Strategic orientation and its role in linking human capital with the performance of small and medium enterprises in Indonesia
Year of publication: |
2023
|
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Authors: | Iqbal, Mohammad ; Mukhammad Kholid Mawardi ; Sanawiri, Brillyanes ; Alfisyahr, Rizal ; Syarifah, Ina |
Published in: |
Journal of research in marketing and entrepreneurship. - Bingley : Emerald, ISSN 1471-521X, ZDB-ID 2524213-1. - Vol. 25.2023, 3, p. 514-542
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Subject: | Entrepreneurial marketing | Entrepreneurial orientation | Firm performance | Human capital | Market orientation | Unternehmenserfolg | KMU | SME | Humankapital | Entrepreneurship | Entrepreneurship approach | Indonesien | Indonesia | Marketingmanagement | Marketing management |
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