Strategic planning for public relations
Ronald D. Smith
| Year of publication: |
2005 ; 2. ed.
|
|---|---|
| Authors: | Smith, Ronald D. |
| Publisher: |
Mahwah, NJ [u.a.] : Lawrence Erlbaum |
| Subject: | Public relations | Öffentlichkeitsarbeit | Strategische Planung |
| Extent: | XVII, 382 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Previous ed.: 2002 |
| ISBN: | 0-8058-5239-5 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004799775