Strategizing the sales organization
Year of publication: |
2009
|
---|---|
Authors: | Lane, Nikala ; Piercy, Nigel |
Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 1279794-7. - Vol. 17.2009, 3/4, p. 307-322
|
Subject: | Verkauf | Selling | Strategisches Management | Strategic management | Marketingmanagement | Marketing management |
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