Strategy and co-creation thinking
Year of publication: |
2013
|
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Authors: | Ramaswamy, Venkatram ; Ozcan, Kerimcan |
Published in: |
Strategy & leadership : a publication of Strategic Leadership Forum. - Bingley : Emerald Group Publishing Limited, ISSN 1087-8572, ZDB-ID 1313473-5. - Vol. 41.2013, 6, p. 5-10
|
Subject: | Betriebliche Wertschöpfung | Value creation | USA | United States | Strategisches Management | Strategic management | Kundenintegration | Customer integration |
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