A study on the relationship between the voice of customer with the cost of quality in processes of professional higher education institutions
Year of publication: |
October-December 2017
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Authors: | Mulay, Rahul ; Khanna, Vandana Tandon |
Published in: |
South Asian journal of management : SAJM. - Hyderabad : AMDISA, ISSN 0971-5428, ZDB-ID 2446149-0. - Vol. 24.2017, 4, p. 55-72
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Subject: | Cost of Quality (CoQ) | Professional Higher Education | Quality Function Deployment (QFD) | Total Quality Management (TQM) | Voice of Customer (VoC) | Qualitätsmanagement | Quality management | Hochschule | Higher education institution | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing |
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