Successful marketing for service organizations
Eugene M. Johnson ; Eberhard E. Scheuing
| Year of publication: |
1982
|
|---|---|
| Authors: | Johnson, Eugene M. ; Scheuing, Eberhard Eugen |
| Publisher: |
(New York, N.Y.) : American Management Ass., Extension Inst. |
| Extent: | XI, 217 S. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Source: |
Persistent link: https://www.econbiz.de/10004108002