Supermarkets as libraries of postmodern mythology
Year of publication: |
2010
|
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Authors: | Kniazeva, Maria ; Belk, Russell W. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 63.2010, 7, p. 748-753
|
Subject: | Lebensmitteleinzelhandel | Food retailing | Ladengeschäft | Retail outlet | Verpackung | Packaging | Produktinformation | Product information | Kundenwert | Customer value | Qualitative Methode | Qualitative method |
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