The added value of rating pictograms for sustainable hotels in classified ads
Friederike Vinzenz
Year of publication: |
2019
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Authors: | Vinzenz, Friederike |
Published in: |
Tourism management perspectives : TMP. - Amsterdam [u.a.] : Elsevier, ISSN 2211-9736, ZDB-ID 2672710-9. - Vol. 29.2019, p. 56-65
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Subject: | Online reviews | Customer rating | Sustainability certification | Sustainability level | Decision-making | Information seeking | Trustworthiness | Nachhaltige Entwicklung | Sustainable development | Nachhaltigkeit | Sustainability | Hotellerie | Hotel industry | Bewertung | Evaluation | Virales Marketing | Viral marketing | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour |
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