The attractiveness of Portugal as a tourist destination : the perspective of Czech tour operators
Year of publication: |
January-April 2016
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Authors: | Tomigová, Kateřina ; Mendes, Júlio ; Pereira, Luis Nobre |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 33.2016, 1/3, p. 197-210
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Subject: | Destination attractiveness | destination image | destination marketing | tour operators | Tourismus | Tourism | Tourismusmarketing | Tourism marketing | Portugal | Destinationsmanagement | Destination management | Reisevermittler | Travel agency | Tourismuswirtschaft | Tourism industry | Markenimage | Brand image | Tschechien | Czech Republic | Herkunftsbezeichnung | Designation of origin |
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