The behavioral responses to perceived scarcity : the case of fast fashion
Year of publication: |
July 2016
|
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Authors: | Gupta, Shipra ; Gentry, James W. |
Published in: |
The international review of retail, distribution and consumer research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0959-3969, ZDB-ID 1098588-8. - Vol. 26.2016, 3, p. 260-271
|
Subject: | Consumer behavior | perceived scarcity | urgency to buy | in-store hoarding | in-store hiding | Konsumentenverhalten | Consumer behaviour | Mode | Fashion | Textilhandel | Textile distribution | Ladengestaltung | Store design |
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