The competitive advantage of strategic alliances : companies profiting from partnerships with competing and noncompeting companies
Year of publication: |
2013
|
---|---|
Authors: | Nakos, George |
Published in: |
Theories of strategic management. - Santa Barbara, Calif. [u.a.] : Praeger. - 2013, p. 196-213
|
Subject: | Strategische Allianz | Strategic alliance |
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