The effects of scent on consumer behaviour
Year of publication: |
January 2016
|
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Authors: | Rimkute, Justina ; Moraes, Caroline ; Ferreira, Carlos |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 40.2016, 1, p. 24-34
|
Subject: | Consumer behaviour | scent | sense of smell | sensory marketing | systematic literature review | Konsumentenverhalten | Bibliometrie | Bibliometrics | Aromastoff | Flavour | Wahrnehmung | Perception |
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