The effects of service convenience and perceived quality on perceived value, satisfaction and loyalty in low-cost fitness centers
Year of publication: |
June 2018
|
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Authors: | García-Fernández, Jerónimo ; Gálvez-Ruíz, Pablo ; Fernández-Gavira, Jesús ; Vélez-Colón, Luisa ; Pitts, Brenda G. ; Bernal-García, Ainara |
Published in: |
Sport management review. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1441-3523, ZDB-ID 2105257-8. - Vol. 21.2018, 3, p. 250-262
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Subject: | Perceived quality | Service convenience | Perceived value | Satisfaction | Loyalty | Fitness industry | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Taiwan | Konsumentenverhalten | Consumer behaviour | Produktqualität | Product quality |
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