The¬ ¬Financial ¬Times ¬marketing ¬casebook
Levela Rickard and Kit Jackson
| Year of publication: |
2000 ; 2. ed.
|
|---|---|
| Authors: | Rickard, Levela ; Jackson, Kit |
| Publisher: |
Harlow : Financial Times Prentice Hall |
| Subject: | Marketing | Fallstudiensammlung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 171 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-273-63896-3 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004775372