The future of luxury : mega drivers, new faces and scenarios
Year of publication: |
August 2018
|
---|---|
Authors: | Yeoman, Ian ; McMahon-Beattie, Una |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 17.2018, 4, p. 204-217
|
Subject: | Luxury | Futures | Scenario Planning | Premium Pricing | Authenticity | Experiences | Democratisation | Affluence | Luxusgüter | Luxury goods | Szenariotechnik | Scenario analysis |
-
Hietanen, Joel, (2020)
-
Examining how brand authenticity is established and maintained : the case of the Reverso
Athwal, Navdeep, (2018)
-
Boissieu, Élodie de, (2023)
- More ...
-
Turning points in tourism’s development : 1946-2095, a perspective article
Yeoman, Ian, (2019)
-
The future of Scotland's international tourism markets
Yeoman, Ian, (2009)
-
Oil depletion: What does this mean for Scottish tourism?
Yeoman, Ian, (2007)
- More ...