The impact of stress on consumers' willingness to pay
Year of publication: |
2014
|
---|---|
Authors: | Maier, Erik ; Wilken, Robert |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 31.2014, 9, p. 774-785
|
Subject: | Stress | Work stress | Zahlungsbereitschaftsanalyse | Willingness to pay | Konsumentenverhalten | Consumer behaviour | Deutschland | Germany |
-
Situational influences on consumers’ willingness to pay : mood, stress, and certainty
Maier, Erik, (2013)
-
Relaxation increases monetary valuations
Pham, Michel T., (2011)
-
Einkaufsstress : Messung, Determinanten und Konsequenzen
Albrecht, Carmen-Maria, (2009)
- More ...
-
The double benefits of consumer certainty : combining risk and range effects
Maier, Erik, (2015)
-
Maier, Erik, (2012)
-
The effect of credit card versus mobile payment on convenience and consumers' willingness to pay
Boden, Joe, (2020)
- More ...