The importance of wine bottle closures in retail purchase decisions of consumers
Year of publication: |
2009
|
---|---|
Authors: | Barber, Nelson ; Taylor, D. Christopher ; Dodd, Tim |
Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 18.2009, 6, p. 597-614
|
Subject: | Wein | Wine | Glasverpackung | Glass packaging | Konsumentenverhalten | Consumer behaviour | Zielgruppe | Target group | USA | United States |
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