The influence of gender and culture on Generation Y consumer decision making styles
Year of publication: |
2011
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Authors: | Solka, Anna ; Jackson, Vanessa P. ; Lee, Min-Young |
Published in: |
The international review of retail, distribution and consumer research. - London : Routledge, ISSN 0959-3969, ZDB-ID 10985888. - Vol. 21.2011, 4 (1.9.), p. 391-410
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Saved in:
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