The influence of retailer choices on consumer behaviors and sales productivity
Year of publication: |
2019
|
---|---|
Authors: | Russo, Giuseppe ; Bozic, Maja ; Cavacece, Ylenia ; Granata, Giuseppe |
Published in: |
Predicting trends and building strategies for consumer engagement in retail environments. - Hershey, PA : IGI Global, ISBN 978-1-5225-7856-7. - 2019, p. 133-151
|
Subject: | Bestellung | Order | Konsumentenverhalten | Consumer behaviour | Absatz | Sales | Drogerie | Drugstore | Deutschland | Germany |
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