The negative effect of a perceived lack of an installed base on technology adoption
Year of publication: |
2015
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Authors: | Schweitzer, Fiona M. |
Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 19.2015, 2, p. 1-28
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Subject: | Technology adoption | adoption barriers | technology acceptance model | green innovation | Innovationsakzeptanz | Innovation adoption | Innovationsdiffusion | Innovation diffusion | Technologiewahl | Technology choice | Innovation | Konsumentenverhalten | Consumer behaviour |
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