The organizational roles of marketing and marketing managers
Osman Gök and Gungor Hacioglu
| Year of publication: |
2010
|
|---|---|
| Authors: | Gök, Osman ; Hacioglu, Gungor |
| Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 28.2010, 2/3, p. 291-309
|
| Subject: | Marketingmanagement | Marketing management | Führungskräfte | Managers | Anforderungsprofil | Occupational profile | Bibliometrie | Bibliometrics | Website |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003989425