The plurality of co-existing business models : investigating the complexity of value drivers
Maureen Benson-Rea; Roderick J. Brodie; Herbert Sima
| Year of publication: |
2013
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|---|---|
| Authors: | Benson-Rea, Maureen ; Brodie, Roderick J. ; Sima, Herbert |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 42.2013, 5, p. 717-729
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| Subject: | Business models | Typology | Industry | Value | Pluralism | Geschäftsmodell | Business model | Betriebliche Wertschöpfung | Value creation |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010211339