The power of qualitative research in the era of social media
Alan Branthwaite; Simon Patterson
| Year of publication: |
2011
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| Authors: | Branthwaite, Alan ; Patterson, Simon |
| Published in: |
Qualitative market research : an international journal. - Bradford : Emerald, ISSN 1352-2752, ZDB-ID 14631465. - Vol. 14.2011, 4, p. 430-440
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009853887