The price advantage
Michael V. Marn; Eric V. Roegner; Craig C. Zawada
| Year of publication: |
c 2004
|
|---|---|
| Authors: | Marn, Michael V. ; Roegner, Eric V. ; Zawada, Craig C. |
| Publisher: |
Hoboken, N.J. : Wiley |
| Subject: | Preismanagement | Pricing strategy | Preispolitik |
| Description of contents: | Table of Contents [external.dandelon.com] ; Description [swbplus.bsz-bw.de] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | XVI, 288 S. Ill., graph. Darst. 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 978-0-471-46669-7 ; 0-471-46669-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001792050