The relationship between airport image, national identity and passengers delight : a case study of the Malaysian low cost carrier terminal (LCCT)
Year of publication: |
2013
|
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Authors: | Ariffin, Ahmad Azmi M. ; Yahaya, Mohd Fahmi |
Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 31.2013, p. 33-36
|
Subject: | Passagierluftverkehr | Air passenger transport | Flughafen | Airport | Firmenimage | Corporate reputation | Nationalkultur | National culture | Niedrigpreisstrategie | Low-cost strategy | Malaysia |
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