The role of affect in consumer evaluation of health care services
Year of publication: |
2015
|
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Authors: | Ng, Sandy ; Russell-Bennett, Rebekah |
Published in: |
Health marketing quarterly. - Philadelphia, Pa. : Taylor & Francis, ISSN 0735-9683, ZDB-ID 639428-0. - Vol. 32.2015, 1, p. 31-47
|
Subject: | consumer affect | service performance | general practitioners | satisfaction | value perceptions | intentions | Emotion | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Gesundheitsversorgung | Health care |
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