The role of product development practices on new product performance : evidence from Nigeria's financial services providers
Year of publication: |
2021
|
---|---|
Authors: | Iheanachor, Nkemdilim ; Umukoro, Immanuel Ovemeso ; David-West, Olayinka |
Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 280700-2. - Vol. 164.2021, p. 1-10
|
Subject: | Emerging markets | Financial service providers | Product development | Product performance | Produktentwicklung | New product development | Finanzdienstleistung | Financial services | Nigeria | Produktivität | Productivity | Innovation |
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