The State Railway of Siam and the origin of tourism public relations in Thailand (1917-1941)
Year of publication: |
2024
|
---|---|
Authors: | Napawan Tantivejakul |
Published in: |
Corporate communications : an international journal. - Bradford : Emerald, ISSN 1758-6046, ZDB-ID 2029376-8. - Vol. 29.2024, 1, p. 9-23
|
Subject: | Economic conditions | Marketing communication | Place branding | Public relations history | Railway | Thailand | Tourism PR | Tourism promotion | Öffentlichkeitsarbeit | Public relations | Tourismus | Tourism | Schienenverkehr | Railway transport | Marketingmanagement | Marketing management | Tourismuswirtschaft | Tourism industry | Standortmarketing | Place marketing | Tourismusmarketing | Tourism marketing |
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