THEORIES OF CONSUMER’S SATISFACTION AND THE OPERATIONALIZATION OF THE EXPECTATION DISCONFIRMATION PARADIGM
Year of publication: |
2014
|
---|---|
Authors: | ISAC, FLORIN LUCIAN ; RUSU, SERGIU |
Published in: |
Annals - Economy Series. - Facultatea de Ştiinţe Economice şi Gestiunea Afacerilor, ISSN 1844-7007. - Vol. 2.2014, April, p. 82-88
|
Publisher: |
Facultatea de Ştiinţe Economice şi Gestiunea Afacerilor |
Subject: | expectation | disconfirmation | paradigm | satisfaction |
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