Think ASEAN! : rethinking marketing toward ASEAN community 2015
Philip Kotler ; Hermawan Kartajaya ; Hooi Den Huan
| Year of publication: |
2007
|
|---|---|
| Authors: | Kotler, Philip ; Kartajaya, Hermawan ; Huan, Hooi Den |
| Publisher: |
Singapore [u.a.] : McGrawHill |
| Subject: | Marketing | Association of South-East Asian | Zukunft |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 192 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-07-125405-2 |
| Classification: | Wirtschaftsentwicklung, Wirtschaftsstruktur: Allgemeines ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004897003