To Delight or Not to Delight? An Investigation of Loyalty Formation in the Restaurant Industry
Year of publication: |
2011
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Authors: | Bowden, Jana ; Dagger, Tracey |
Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa : Taylor & Francis, ISSN 1936-8623, ZDB-ID 24937009. - Vol. 20.2011, 5, p. 501-525
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