Tourism and hospitality marketing : a global perspective
Simon Hudson
| Year of publication: |
2008
|
|---|---|
| Authors: | Hudson, Simon |
| Publisher: |
Los Angeles, Calif. [u.a.] : SAGE |
| Subject: | Tourismuswirtschaft | Tourism industry | Gastgewerbe | Hospitality industry | Tourismusmarketing | Tourism marketing | Marketingmanagement | Marketing management | Produktmanagement | Product management | Verkaufsförderung | Sales promotion | Welt | World | Tourismus | Marketing |
| Description of contents: | Table of Contents [digitale-objekte.hbz-nrw.de] |
Online Resource
| Extent: | XV, 467 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-4129-4687-2 ; 1-4129-4686-7 ; 1-4129-4687-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003530582