Toward understanding persuasion expressions : the activation of attitudes
Tommy E. Whittler; Chris Manolis
| Year of publication: |
2015
|
|---|---|
| Authors: | Whittler, Tommy E. ; Manolis, Chris |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 32.2015, 8, p. 874-890
|
| Subject: | Verkaufsverhalten | Sales behaviour | Verkaufspersonal | Salespeople | Rhetorik | Rhetoric | Kaufentscheidung | Purchase decision |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011307816