Triadic relationships in the context of services for animal companions
Year of publication: |
April 2018
|
---|---|
Authors: | Rötzmeier-Keuper, Julia ; Hendricks, Jennifer ; Wünderlich, Nancy V. ; Schmitz, Gertrud |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 85.2018, p. 295-303
|
Subject: | Triadic relationships | Balance theory | Pet-related services | Animal companions | Service relationship typology | Service triads | USA | United States | Dienstleistungssektor | Service industry | Dienstleistungshandel | Trade in services | Beziehungsmarketing | Relationship marketing |
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