Understanding comparison behavior of grocery shoppers in Croatia
Year of publication: |
2008
|
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Authors: | Anić, Ivan-Damir ; Marković, Milivoj ; Vouk, Rudolf |
Published in: |
Economic research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1331-677X, ZDB-ID 2171828-3. - Vol. 21.2008, 3, p. 1-11
|
Subject: | Lebensmittelhandel | Food trade | Konsumentenverhalten | Consumer behaviour | Preis | Price | Einkaufsverhalten | Shopping behaviour | Event-Marketing | Event marketing | Kroatien | Croatia |
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