Understanding the key drivers in using mobile payment (M-Payment) among Generation Z travellers
Year of publication: |
2024
|
---|---|
Authors: | Mohd Hafiz Hanafiah ; Muhammad Aliff Asyraff ; Mohd Noor Ismawi Ismail |
Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1758-7212, ZDB-ID 2253957-8. - Vol. 25.2024, 5, p. 645-664
|
Subject: | Online payments | Mobile payments | M-Payment | Gen Z | Travellers | Elektronisches Geld | Electronic money | Mobile Business | Mobile business | Bargeldloser Zahlungsverkehr | Noncash payments | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Tourismus | Tourism | Zahlungsverkehr | Payment system |
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