Une comparaison internationale des freins et motivations des consommateurs face à la contrefaçon
Year of publication: |
[2016]
|
---|---|
Authors: | Le Roux, André ; Thebault, Marinette ; Müller, Brigitte ; Bobrie, François |
Published in: |
Ancrages culturels dans un monde en mutation. - Paris : Vuibert, ISBN 978-2-311-40356-5. - 2016, p. 247-265
|
Subject: | Konsumentenverhalten | Consumer behaviour | Produktpiraterie | Product counterfeiting | Wirtschaftskultur | Economic culture | Vergleich | Comparison | Welt | World |
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