Unternehmensstrategie nach dem E-Business-Hype : Geschäftsziele, Wertschöpfung, Return on Investment
Anke Hoffmann; Andreas Zilch
| Year of publication: |
2000 ; 1. Aufl.
|
|---|---|
| Authors: | Hoffmann, Anke ; Zilch, Andreas |
| Publisher: |
Bonn : Galileo Press |
| Subject: | Electronic Commerce | E-commerce | Strategisches Management | Strategic management | Deutschland | Germany |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 210 S. Ill., graph. Darst. 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Gb. : DM 99.90, S 730.00, sfr 88.00 |
| ISBN: | 3-934358-59-4 |
| Classification: | Betriebliche Information und Kommunikation ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001502728